Weddings Painted in… Classic Blue

Color therapy exists to confirm the influence colors have on the human spirit—so influential they shape advertising and even Feng Shui rules. In the bedroom, for instance, you’re encouraged to embrace sky blues and banish reds; in the kitchen, only light, luminous tones are allowed… Every hue carries meaning: purple evokes infinity, white purity, green balance, red passion. But which shade will reign in 2020? The Pantone Color Institute has served the answer on a silver platter: Classic Blue.

Drumroll, please! For couples planning to marry, the trend calls for a shade that radiates elegance, suggests serenity, yet still moves the heart. Just as design and fashion will inevitably follow Pantone’s lead, anyone drawn to blue’s allure will find themselves ahead of the curve. Close your eyes and picture the sky at dusk: the overwhelming sensation is one of calm—a subtle invitation to reflect. It’s a shade that “goes with everything,” from wedding invitations to floral displays, place cards to centerpieces, and even the attire of both bride and groom (last but not least, the bridesmaids).

Think of Classic Blue as the wedding-day equivalent of Coco Chanel’s little black dress: a timeless essential. It soothes, protects, and inspires hope. What better companion for embarking on a brand-new, unknown journey together?

Evergreen yet endlessly adaptable, Classic Blue is ideal for personalizing any wedding, thanks to its many gradations. Pair it with your chosen ceremony style, and the combinations practically become child’s play. It suits a romantic celebration as readily as a more vibrant mood. Modern, yet deeply respectful of tradition—what more could you ask?

Cyan Blue is a primary color, and its fundamental nature makes it blend effortlessly with white, ivory, or light gray. Imagine a beach wedding in creams and beiges. Or give your ceremony a contemporary edge by pairing it with earthy browns and neutral tones in an unexpectedly effective warm-meets-cool palette. Craving an exotic twist? Combine it with malva red, mustard yellow, fir green, coral pink, or even bright orange. If a glam look is your goal, mix in gold, silver, or other metallics—glitter and sparkles will do the rest.

“Something old, something new, something borrowed, something blue.” For centuries this rhyme has heralded the bride’s entrance, insisting on a hidden blue accessory—a garter, a boutonnière, or a family heirloom. Wear it discreetly, or boldly showcase it on your shoes, your belt, or woven into your hair: the choice is yours.